In a world where information is accessible at the tap of a touchscreen, consumer behavior has changed. Modern consumers need to be convinced of a business’s trustworthiness, and at the heart of this is customer advocacy.Consumers need to see customer advocacy to feel confident about using a business, and businesses need customer advocacy to inspire

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Information has become more accessible than ever. It’s permanently changed consumer behavior, as consumers now look for all the information they can get before making a confident decision to buy a product or service.This is the consumer’s Zero Moment of Truth. It’s a part of the buyer decision process, the information search stage, where consumers

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What a customer thinks and feels about your business can be the deciding factor for whether they use your business or not.And since your online reputation ultimately determines how customers perceive your business, your business needs an online reputation strategy.What this comes down to is advocating your business values online. Your website, social media platforms,

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In this guide, we look at the best practices for sending SMS review requests and provide six templates that you can use to get more reviews online.

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Want to get reviews on Facebook? Then you need to make sure your Facebook reviews are turned on.
You might be glad to know that Facebook reviews are turned on by default. Still, it’s not uncommon to accidentally turn off Facebook reviews without realizing, or forget how to turn them back on!

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Do you manage your customer reviews? Online review management is one of the keys to growing your reputation and driving more business, so it’s more important than you might think.

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