How To Create A Google Review Link

Generating a link to get Google reviews from your customers couldn’t be easier, but what you need to focus on is what you’re going to do with your Google review link after you get it. 

You would think Google would make it easier for you to get a Google review link for your business, but the good news is that it’s not that hard; you just have to know how to do it.

In fact, Google itself tells you exactly how to do it if you’re willing to take a deep dive into their help center, but here’s a summary to save you some time.

What is a Google Review Link?

Your Google review link allows your customers to post a review on your Google My Business Page directly. Rather than following the lengthy, 6-step process for how to submit a Google review from scratch, your customers can post a review in just a few seconds with a straightforward, simple link.

What’s the best part? Setting up your Google review link is simple, and after you’ve done so, you can use it in a variety of ways.

The Easy Way To Get A Google Review Link

  • 1Sign into your Google My Business account.
  • 2In the menu on the left, click “Home”.
  • 3In the “Get more reviews” card, you can find and copy your short URL and share it with customers.

If that doesn’t work, here’s…

How To Create A Google Review Link

  • 1Go to Google and search for your business by name. It should come up on the right side of your screen (on a desktop ).  If it doesn’t, search again being sure to enter the full name of your business (and your business address or phone number if necessary).
  • 2When you find your business listing, locate the “Write a review” button. If you can’t find the “Write a review” button,z don’t worry – we’ve got detailed instructions below.
  • 3After you click the “Write a review” button, copy the URL in the address bar. That’s your Google review link. Open up a new browser window and paste the URL into it to make sure it’s working.

Finding The “Write a review” Button

The location of the “Write a review” button may be different depending on how Google displays your listing.

An easy way to find it is to find the review summary at the top of your listing. Usually, it’s directly below your business name and top links like “Website,” “Directions,” etc. It will show a star rating and a blue text link showing the number of reviews. For example, if you have 10 reviews, it will say “10 Google reviews” in blue text. Click that text, and a window will open with your business reviews. In the upper right corner of that window, you’ll see a blue “Write a review” button. Click that, then go back to step 3 above.

Another way to find your Google “Write a review” button is to scroll down on your listing until you get to the “Reviews” section. It should be at the top right of that section. Click it, then return to the third step above.

If You Still Can’t Find Your Google Reviews Link

If following the steps above doesn’t work for you, Google provides an alternative way to get a direct link for your customer to post Google reviews. To find it, you’ll need to use the Google PlaceID Finder.

Google PlaceID Finder is a Google tool that shows you what your PlaceID is for a specific business location. A place ID is a local identifier for a business location in Google Maps and Google Local Search.

Simply click on this link and enter your business name in the search bar at the top of the map. Be sure to enter your business name as it appears in Google. If it doesn’t appear in the list of businesses, then continue to enter your business street address. Once you see your business, click on the listing.

In the middle of the map, there will be a pin with your business name and “Place ID”. Copy your Place ID and paste it onto the end of this URL:

So for example, if your Place ID is ChIJj61dQgK6j4AR4GeTYWZsKWw then your URL would be

Copy your URL and paste it in a new browser window to make sure it works before you send it out to your customers to post Google reviews.

Why Are Google Reviews Important (And How To Get More Of Them)?

In case you didn’t already know, Google has risen over the past few years to be the number-one site for online reviews. Google reviews are one of the most powerful tools for building your business. They can be used in a variety of ways, but they’re especially useful when you want to get more exposure for your services or products. In addition to the obvious reasons, here’s why Google reviews are so important:

1. Google Reviews Give You More Exposure

When someone shares their positive experience with your business through online reviews, it helps you gain more visibility. This means more potential customers will know who you are and what you offer through this online presence.

2. Google Reviews Help Increase Conversions

Once you start generating Google reviews, you may notice that your conversion rate goes up. That’s because there’s a direct impact from people sharing their opinions about your business with others. Social proof is powerful.

3. Google Reviews Build Trust With Your Customers

If you’ve ever been involved in customer service, then you know that trust is key. But the strongest kind of trust comes between customers (customer-to-customer recommendations), and the easiest way to build this kind of trust is via Google reviews.

4. Google Reviews Help Your Site Rank Better

Getting a steady stream of Google reviews actually boosts your rankings on Google Search. If you do a good job at providing great customer service, then your customers will share their positive customer experiences with others, and this will actually move you higher in Google search results.

5. Google Reviews Make People Feel Good About Their Purchases

People love to talk about themselves and give their personal recommendations. So when they post a positive Google review about your business, it actually reinforces their purchase decision to themselves.

6. Google Reviews Work For All Types of Businesses

Whether you sell products, services, or information, you can benefit from Google business reviews. Google reviews don’t discriminate – they love all businesses equally.

How To Use Your Google Reviews Link The Best Way To Get More Reviews

So now that you have your direct Google review link, it’s time to send it out to all your customers, right? Sure, if you just want to get a few reviews (some which might not be as good as you think) and leave it at that.

But you know how important getting reviews is for your business. You know how frustrating it is when you get a bad review and how powerful a steady stream of positive reviews is for generating new business. So why leave it to chance or get around to it only whenever you remember?

ReputationStacker is an automated system that makes it easy for you to get more reviews from your happy customers on Google, Yelp, Facebook, and any other online site that’s important for your business. And it catches your unhappy customers before they post a bad review so you can handle them privately.

Check out these few short videos about how ReputationStacker works to get you more reviews automatically and help you grow your business, and when you’re ready to try it out risk-free with our 30-day money-back guarantee just go to the Pricing page and click “Get Started” on the plan of your choice.


Ian Kirby has been working in digital marketing for over 15 years. Having worked both with and for digital marketing agencies and in-house with multiple companies, he has a specific interest and expertise in online reputation management, online reviews, and the implementation of business systems. Ian’s writing, videos, and interviews have garnered millions of reads, views, and listens.


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