Listening to customer feedback is the best way to improve your business. And to know exactly what your customers think and feel about the products or services you provide, you need to ask them. It’s important to ask your customers the right questions, however, as well as present your questions effectively. After all, you want
Google is the internet’s number one search engine; billions of customers use it to find businesses and businesses of all sizes use it to get discovered. And one of the driving forces behind a business’s authority and visibility on Google is customer reviews.
Business owners need to know the difference between testimonials and reviews. They are not the same, after all, with both offering a host of unique benefits to your business and its reputation.
Saying thank you to customers has more benefits than most business owners realize. Aside from being a simple gesture of appreciation, saying thank you is a form of customer interaction that can generate loyalty, boost reputation, and even lead to more sales.
Using SMS to request reviews from your customers is just as effective as requesting by email. Text messages are quick to read and straight to the point, and are 134% more likely to be read than emails. Like email review requests, SMS review requests can be sent after your business has provided a service to
So, your business has received a one-star review with no comment. Now what?
These reviews are confusing and, needless to say, frustrating. Are they “better” than negative reviews with comments?
Yes… and no.
On one hand, no comment is better than a scathing customer review dragging several areas of your business through the mud. On the other hand, there’s no context for the negative review, which leaves you questioning why it’s negative – or whether the review is even genuine.
Still, no business wants to receive a negative review, comment or no comment.
Unlike Facebook, fellow major review sites Google and Yelp have yet to implement a minimum length for customer reviews. Whether that should be implemented or not is another topic.
For now, let’s discuss and answer the central question: How to respond to a one-star review that has no comment.
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